Market Services in Support of National Marketing and Communications Division

Notice ID:

47QDCB21R0002

Department/Ind. Agency:

GENERAL SERVICES ADMINISTRATION

Sub-tier:

GENERAL SERVICES ADMINISTRATION

Sub Command:

GSA FAS AAS REGION 5

Office:

GSA FAS AAS REGION 5

All Dates/Times are:

(utc-05:00) eastern standard time, new york, usa

Updated Published Date:

nov 15, 2021 03:34 pm est

Original Published Date:

0000-00-00 00:00:00

Original Response Date:

nov 30, 2021 03:00 pm est

Inactive Policy:

15 days after date offers due

Updated Inactive Date:

dec 15, 2021

Original Inactive Date:

dec 15, 2021

Initiative:

• None***--***

Original Set Aside:

total small business set-aside (far 19.5)

Product Service Code:

r701 - support- management: advertising

NAICS Code:

541810 - advertising agencies

Original Set Aside:

The Federal Acquisition Service's Customer Accounts and Research, National Marketing and Communication Division (NMCD) is seeking to compete and award a five-year single-award Indefinite Delivery / Indefinite Quantity (IDIQ) contract to provide FAS with strategic marketing services. The IDIQ contract will be a hybrid of firm fixed price and labor hours. The objectiveis to procure integrated strategic marketing media services for (GSA) Federal Acquisition Service (FAS), and to establish an IDIQ for related work as it develops over the life of the effort. NMCD is seeking to establish an Indefinite Delivery / Indefinite Quantity (IDIQ) contract with a full-service marketing firm to assist in integrating and coordinating select marketing strategies and communications for the purposes of increasing efficiencies, leveraging resources and providing a higher and more measurable rate of effectiveness in our marketing efforts. Further, NMCD seeks to increase customer awareness through a coordinated/leveraging of outreach tactics based upon an existing brand platform. PLEASE NOTE: This is a HubZone Set Aside. Any questions are due to the undersigned POC by 1300 EST 8 Nov 2021. All questions received and GSA responses may be found in 47QDCB21R0002 Addendum 1.

230 S DEARBORN STREET

CHICAGO , IL 60604

USA

Primary Point of Contacts:

Gail S. Nyikon