Consumer Research and Communications (CRC) Indefinite Delivery, Indefinite Quantity (IDIQ) Contract Solicitation - Amendment 1

Notice ID:

75FCMC22R0003

Department/Ind. Agency:

HEALTH AND HUMAN SERVICES, DEPARTMENT OF

Sub-tier:

HEALTH AND HUMAN SERVICES, DEPARTMENT OF

Sub Command:

CMS OFFICE OF COMMUNICATIONS

Office:

CMS OFFICE OF COMMUNICATIONS

All Dates/Times are:

(utc-05:00) eastern standard time, new york, usa

Updated Published Date:

nov 18, 2021 08:22 am est

Original Published Date:

0000-00-00 00:00:00

Original Response Date:

nov 30, 2021 02:00 pm est

Inactive Policy:

manual

Updated Inactive Date:

feb 01, 2022

Original Inactive Date:

feb 01, 2022

Initiative:

• None***--***

Original Set Aside:

total small business set-aside (far 19.5)

Product Service Code:

r422 - support- professional: market research/public opinion

NAICS Code:

541910 - marketing research and public opinion polling

Original Set Aside:

**Amendment 1 posted 11/18/2021 to include contractor Q&A's and solicitation updates** The Centers for Medicare and Medicaid Services (CMS) intends to award Indefinite Delivery Indefinite Quantity (IDIQ) contracts to provide the Centers for Medicare & Medicaid Services (CMS) with a mechanism to assist in a full range of activities associated with social marketing research, user experience (UX) testing, and other consumer research with a range of target audiences. The research under this IDIQ will primarily be focused on conducting appropriate qualitative, quantitative, and/or mixed methodology research to support the implementation of CMS outreach, education and communication efforts. Specifically, research is conducted to assist with the development, design, and improvement of outreach, education, and decision support materials and web tools; assess the effectiveness of communication materials, strategies, and activities; and examine target audience characteristics to enhance CMS’s ability to reach, educate, motivate, and impact behaviors.

7500 SECURITY BLVD

Baltimore , MD 21244

USA

Primary Point of Contacts:

Kelly Housein